Origin Story
The Journey
From vision to reality: Building Made4U Nigeria and Snaxy Zobolicious
In 2020, Dr. Abdulkhaliq Umar Musa founded Made4U Nigeria with a powerful vision: to create a future where knowledge, creativity, and wellbeing go hand in hand. His mission was simple yet profound—to make quality, wellness, and opportunity accessible to every Nigerian household.
As part of Made4U Nigeria's three-pillar approach (Education, Refreshment, and Entertainment), Dr. Abdulkhaliq launched Snaxy Zobolicious—the Refreshment pillar. Drawing from centuries of West African tradition, he saw the untapped potential of zobo, the beloved hibiscus drink known for its vibrant flavor and health benefits.
With over 15 years of experience in the food and beverage industry, Dr. Abdulkhaliq combined traditional wisdom with modern science to create a NAFDAC-approved blend of hibiscus, ginger, and cloves. His commitment to authenticity, quality, and community impact drives every bottle produced.
We're not just making drinks—we're celebrating culture, promoting wellness, and building a healthier Nigeria.